Business development focused on workflows and systems

Growth often requires fewer workarounds, not more campaigns.

ECO Machines

Our partnership with BEZT

When we started working together 12 months ago, they were an external supplier. Now they are a fixed part of the engine room at ECO Machines.

In the same period we have experienced a growth journey few companies get to try.

A tenfold increase in revenue with strong double-digit million growth.

That kind of growth is not just a nice number. It puts completely new demands on systems, processes, communication and the entire digital foundation a business stands on.

BEZT has been with us all the way and built the foundation we needed.

It began with our marketing and content setup, but the collaboration quickly grew into far more than marketing.

Today BEZT has developed our entire digital infrastructure, which the sales and operations of our electric mini loaders run on, from our factory to dealer to end customer.

That covers among other things:

  • Complete production overview
  • Quality control together with the factory
  • ETA and ETD management
  • Reservation of machines for dealers
  • Handling of warranty and complaint cases
  • Internal and external communication
  • Individual customer and dealer pages
  • Integration with our distributor’s systems

On top of that comes our website, landing pages and phone app. The full digital setup that connects customers, dealers, production and the organisation.

They dig into the business, challenge the solutions and figure out what we will actually need before the need becomes critical.

That approach has directly helped us secure a place with an international distributor, and after the first year the collaboration naturally developed into a real partnership around international distribution.

Our strongest recommendations to anyone considering BEZT Business Partner.

ECO Machines

5-stjernet anmeldelse

Plænegruppen

BEZT is reliable — and the results follow.

BEZT has been the right choice for our business.

It only takes a few seconds from the first conversation to see them as a competent and articulate team.

We have gained a sparring partner on conversion optimisation — and not least a partner who has been able to build a fairly advanced system for our company.

It has also been extremely important to us that deadlines have been kept, and that we could rely on what we were promised — and again I have to praise BEZT for being in top form.

As the person responsible for marketing and customer acquisition, working with BEZT has been a dream. Everything has been plug and play, and the funnel BEZT built has delivered results from the second we turned on our marketing.

I do not think I can give anything other than 5 stars if I am going to sleep well tonight.

I have nothing to criticise.

Best regards, Rune Ranzau

Rune Ranzau

Responsible for marketing and customer acquisition · Plænegruppen

5-stjernet anmeldelse

Many growth challenges do not stem from a lack of demand, but from workflows that slow the company down internally: unclear follow-up, systems that do not talk to each other, or processes that were never updated as the company grew.

BEZT works with business development that starts from concrete workflows and systems, not generic growth strategies, with a background in experience from both custom development and marketing operations.

Mapping workflows

We start by understanding where time actually goes today, and where the most costly workarounds arise, before we point to solutions.

Prioritising efforts

Not every challenge should be solved at once. We help prioritise which changes give the greatest effect relative to the effort they require.

Connection between systems and sales

Business development often concerns the interplay between systems and the sales process, for example how leads are handled and how follow-up is structured.

What you typically get out of it

  • A clear picture of where workflows actually slow growth
  • Prioritised efforts rather than a long list of possible initiatives
  • Connection between systems, sales, and follow-up

Questions we often hear

Is business development the same as consulting advice?
There is overlap, but BEZT works with business development from a practical angle, often starting from systems and workflows we can help build and implement ourselves.
Do we need a concrete problem before we get in touch?
No, it is often part of the collaboration to help identify where the most costly challenges actually sit, if that is not already clear.

Contact BEZT

Describe the challenge, or what you want built. We review every enquiry personally and only continue when we can deliver with certainty.

Contact BEZT