The situation
They sold machines that could take the market. But growth needs both demand and a setup that can keep up. They needed one team for everything. Not one agency for ads and another for the systems.
ECO Machines
How we 10×'d revenue at ECO Machines
Eight-figure growth. 10× revenue in 12 months. We ran Meta and Google, built the full digital infrastructure from factory to end customer, and owned the process end to end. The only team in their business.
SoftwareAppsMarketingWebsitesBusiness development
Fremragende · 5/5“When we started working together 12 months ago, they were an external supplier. Now they are a fixed part of the engine room at ECO Machines.”
In the same period we have experienced a growth journey few companies get to try.
A tenfold increase in revenue with strong double-digit million growth.
That kind of growth is not just a nice number. It puts completely new demands on systems, processes, communication and the entire digital foundation a business stands on.
BEZT has been with us all the way and built the foundation we needed.
It began with our marketing and content setup, but the collaboration quickly grew into far more than marketing.
Today BEZT has developed our entire digital infrastructure, which the sales and operations of our electric mini loaders run on, from our factory to dealer to end customer.
That covers among other things:
- Complete production overview
- Quality control together with the factory
- ETA and ETD management
- Reservation of machines for dealers
- Handling of warranty and complaint cases
- Internal and external communication
- Individual customer and dealer pages
- Integration with our distributor’s systems
On top of that comes our website, landing pages and phone app. The full digital setup that connects customers, dealers, production and the organisation.
They dig into the business, challenge the solutions and figure out what we will actually need before the need becomes critical.
That approach has directly helped us secure a place with an international distributor, and after the first year the collaboration naturally developed into a real partnership around international distribution.
Our strongest recommendations to anyone considering BEZT Business Partner.
BEZT's role
The only team in the business. Meta, Google, software, app, web and operations. End to end.
The solution
We ran Meta and Google. We built the engine room: production overview, quality, ETA and ETD, dealer reservations, claims, portals, website and app.
Results
×10
revenue in 12 months. Eight-figure growth.
System
A tailored system that runs the entire business.
Distribution
Partnership with Moni, an international distributor.
Most celebrate growth. Few survive it. When revenue 10×s, leads are not enough. The foundation has to carry sales, operations and distribution at the same pace.
We ran Meta and Google to create demand. At the same time we built the digital thread from factory to dealer to end customer. Production, quality, delivery, reservations, warranty, portals and the customer-facing surfaces.
One team. End to end. No parallel vendors. That is why the setup held together when the pace increased.
The result is one engine room. And a direct reason ECO Machines earned a place with an international distributor.
What we built
Meta advertising
Meta campaigns that created demand. Run and optimized by us, wired directly into the setup that could receive leads and convert them.
Google advertising
Search and display on Google that caught people already looking. Same team, same funnel, same pace as the rest of the engine room.
Production overview
The full flow from production to delivery visible in one place. The organization knows where every machine is, and what is missing, before it becomes critical.
Quality with the factory
Quality is not an afterthought. The process is built into the collaboration with the factory, so defects are caught early and documented properly.
ETA, ETD and reservations
Dealers can reserve machines. Delivery dates are managed. Sales do not stop because no one knows when the next machine arrives.
Warranty without chaos
Cases are collected, tracked and closed in the system. Not in inboxes between factory, dealer and customer.
Customer and dealer portals
Individual pages for customers and dealers. Less noise. More overview. A professional experience all the way out into the network.
Web, landing pages and app
The customer-facing layer connects to the internal infrastructure. Not three silos. One setup.
Products in the setup
From the BEZT product line. Connected to how ECO Machines runs the business.
- Lead machineLanding, ads, follow-up, and CRM - the full package that captures and closes leads.See product →
- CRMManage leads and customers - one place, no mess.See product →
- PipelineKeep progress and revenue moving - from lead to invoice.See product →
- Follow-upAutomatic SMS and email so warm leads do not die in the inbox.See product →
- Customer portalA login where your customers can see agreements, quotes, and more.See product →
- DashboardOverview of leads, revenue, and ad ROI - without the noise.See product →
- Field appApp for the people in the field - photos, completed work, and notes without paper.See product →
- Landing pageA high-converting page built to capture your warm leads.See product →
From the collaboration
Contact BEZT
Describe the challenge, or what you want built. We review every enquiry personally and only continue when we can deliver with certainty.